Website: liguangmall Last Updated: 2026-10-25
This Privacy Policy explains how Liguangmall (“we”, “us”, “our”) collects, uses, shares and protects your personal data when you visit liguangmall, register an account, place orders, contact support or use all marketplace services. By accessing and using our website, you agree to the practices described in this policy.
1. Who We Are
Liguangmall is an online multi-vendor marketplace built on WooCommerce & Dokan. The platform connects buyers with independent third-party vendors. We act as marketplace operator; individual vendors are responsible for handling part of order fulfilment and after-sales under our rules.
Contact for privacy inquiries: support@liguangmall.com
2. What Personal Information We Collect
Information you submit actively
- Name, shipping address, billing address, phone number, email address
- Order details, purchase records, messages to support or vendors
- Account login information if you register
- Payment reference (we do NOT store full credit card numbers; payment is handled by PayPal and card processors)
Information collected automatically
- IP address, browser type, device type, operating system
- Pages visited, click behaviour, time on site, referral source
- Cookie and tracking data (see Cookie section below)
Sensitive data
We do not intentionally collect special categories of sensitive personal data such as race, health information unless you voluntarily send it to us.
3. How We Use Your Information
We use collected data for these purposes:
- Process orders, arrange shipping, send tracking updates and handle after-sales / refunds
- Create and manage your account, authenticate login and reset passwords
- Reply to customer service enquiries
- Prevent fraud, payment disputes and suspicious transactions
- Improve website functions, test features and analyse traffic
- Send transactional emails (order confirmation, shipping alert, refund notice). Marketing emails are only sent if you explicitly subscribe.
- Comply with legal requirements, tax and customs declaration rules
- Resolve disputes between buyers and vendors on the marketplace
4. Sharing Your Personal Information
We will NOT sell your personal information to advertisers or third parties. We may share your data only when necessary with:
- Marketplace vendors: Vendors receive your shipping and order details to pack and ship your goods. Vendors must protect your data and cannot reuse it for unrelated purposes.
- Payment providers: PayPal, credit card processors for payment processing.
- Logistics carriers: To deliver your parcel and provide tracking.
- Cloud & technical service providers: Hosting, email, anti-spam, security tools who sign data protection agreements with us.
- Law enforcement or government bodies: Only when legally required by valid court order or regulation.
We do not share your personal data with outside parties for cross-context behavioural advertising without your consent.
5. Cookies & Tracking Technologies
Our site uses cookies and similar tracking pixels:
- Necessary cookies: Required for login, cart, checkout and security; cannot be turned off.
- Functional cookies: Save your language, display preferences.
- Analytics cookies: Google Analytics, to understand site usage.
- Marketing cookies (optional): For retargeting ads, only if you accept marketing consent.
You can disable cookies via your browser settings. Disabling cookies may break checkout and account functions.
6. Data Retention
We keep your personal data only as long as needed:
- Order and transaction records: Retained for tax, dispute and warranty purposes, generally up to 5 years after the last order.
- Account data: Stored until you request account deletion.
- Marketing subscription email: Stored until you unsubscribe. After the retention period, we securely delete or anonymise your data.
7. Data Security
Liguangmall runs on SSL encrypted connection. We use firewalls, access restriction and regular security maintenance to protect your data. Payment card data is processed by PCI-compliant payment gateways and never stored on our server.
No internet transmission or electronic storage can be guaranteed 100% secure. We will notify you as required by law if a serious data breach occurs.
8. Your Privacy Rights
If you are in EU / EEA / UK (GDPR / UK GDPR)
You have the right to:
- Access a copy of your personal data we hold
- Correct inaccurate information
- Request erasure (“right to be forgotten”)
- Restrict processing of your data
- Data portability
- Object to processing based on legitimate interest
- Withdraw consent for marketing at any time
- Lodge a complaint with your local data protection authority
If you are a California resident (CCPA / CPRA)
You have the right to:
- Know what personal information we collect and share
- Request deletion of your personal data
- Opt out of sale / sharing for targeted advertising
- Non-discrimination for exercising privacy rights
How to submit a request
Send your request to support@liguangmall.com. Please provide your registered email and order information for identity verification. We will respond within 30–45 days as required.
9. Children’s Privacy
Our website is intended for users aged 13 and above. We do not knowingly collect personal information from children under 13. If you believe we collected data from a child, contact us immediately and we will remove it.
10. Cross-border Data Transfer
Your information may be transferred and stored outside your country, including servers located in China or other jurisdictions. We apply suitable safeguards to protect transferred personal data.
11. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. The “Last Updated” date at the top will be revised. Material changes will be announced on our site or by email. Continued use after the effective date means you accept the new policy.
12. Contact Us
For questions about this Privacy Policy or to exercise your privacy rights: Email: support@liguangmall.com